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		<title>Considering the Customer&#8217;s Perspective in Marketing</title>
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		<pubDate>Wed, 18 Nov 2009 11:45:46 +0000</pubDate>
		<dc:creator>Cecilia</dc:creator>
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		<description><![CDATA[When designing marketing messages and campaigns, the whole point is to encourage consumers to purchase your products or services.&#160; However, most marketing efforts miss the mark because the focus is in the wrong place.&#160; Instead of thinking about your product &#8230; <a href="http://getinpower.com/considering-the-customers-perspective-in-marketing/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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