Author Archives: Cecilia

Be Careful How You Use Twitter

Image via CrunchBase While social media may be all the craze these days, it is important to link your approach to using it back to your business objectives. Just because something can be done doesn’t mean it should be. There … Continue reading

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Considering the Customer’s Perspective in Marketing

When designing marketing messages and campaigns, the whole point is to encourage consumers to purchase your products or services.  However, most marketing efforts miss the mark because the focus is in the wrong place.  Instead of thinking about your product … Continue reading

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Facing Giants

  Sometimes it’s just your attitude and mental toughness that stands between you and your accomplishments of seemingly impossible feats.

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Is Social Media a Fad?

Short video of interesting statistics on social media. How is it likely to impact your world?

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The Rules Change With Success

Image via Wikipedia The training we receive in our formative years has a powerful influence on us as adults. The ways we learn to win as we are starting out tend to shape our view of how success is attained. … Continue reading

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The Value of Casting a Long-term Vision

Organic company growth is typically seen as something that is steady. Five to twenty-five percent a year growth is deemed reasonable and in many cases aggressive. Hockey stick growth, that which is 50, 75, 100+ percent growth in a single … Continue reading

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Innovative Time-Saving Tip

I just saw a Tweet (for those of you unfamiliar with Twitter, this is what their micro-blogging posts are called) with a great time saving tip. If you listened to this month’s Forward the Action Call on personal productivity, you … Continue reading

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CEO of Your Life

Your life is the most important enterprise of which you will ever be a part. There are [...] Continue reading

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You Always Have a Choice

You always have a choice in life. If you think you don’t have time to do something [...] Continue reading

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The Power of Validation

Great video on the power of validating other people. Stick around for the full 16 minutes until the end. It’s worth it.

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