Author Archives: Cecilia
Be Careful How You Use Twitter
Image via CrunchBase While social media may be all the craze these days, it is important to link your approach to using it back to your business objectives. Just because something can be done doesn’t mean it should be. There … Continue reading
Considering the Customer’s Perspective in Marketing
When designing marketing messages and campaigns, the whole point is to encourage consumers to purchase your products or services. However, most marketing efforts miss the mark because the focus is in the wrong place. Instead of thinking about your product … Continue reading
Facing Giants
Sometimes it’s just your attitude and mental toughness that stands between you and your accomplishments of seemingly impossible feats.
The Rules Change With Success
Image via Wikipedia The training we receive in our formative years has a powerful influence on us as adults. The ways we learn to win as we are starting out tend to shape our view of how success is attained. … Continue reading
The Value of Casting a Long-term Vision
Organic company growth is typically seen as something that is steady. Five to twenty-five percent a year growth is deemed reasonable and in many cases aggressive. Hockey stick growth, that which is 50, 75, 100+ percent growth in a single … Continue reading
Innovative Time-Saving Tip
I just saw a Tweet (for those of you unfamiliar with Twitter, this is what their micro-blogging posts are called) with a great time saving tip. If you listened to this month’s Forward the Action Call on personal productivity, you … Continue reading
CEO of Your Life
Your life is the most important enterprise of which you will ever be a part. There are [...] Continue reading
You Always Have a Choice
You always have a choice in life. If you think you don’t have time to do something [...] Continue reading
The Power of Validation
Great video on the power of validating other people. Stick around for the full 16 minutes until the end. It’s worth it.